About Us

At The Fuel Store, our business is motion

We Fuel The Impossible

We first started off as a small fuel card reseller, providing customers with one fuel card as a fleet solution. As time progressed and our business grew, we branched out into different sectors within the industry, allowing us to provide more solutions for fleet managers.

At The Fuel Store, our business is motion. From sole traders to fleets that expand to every corner of Britain’s roadways, our customers’ work is carried out by getting from A to B. We fuel the journey. To us, fuel is more than a commodity. It’s a job well done, it’s delivering vital goods and services, it’s growth and expansion, and it’s reaching limits you didn’t think possible.

Fleet Management Solutions

Yes, we sell fuel cards, but we deliver outstanding fleet management solutions. Whether you’re looking for value-led pricing for better forecasting, simple fuel invoice management, experienced support to navigate your fleet with confidence, or telematics to maximise vehicle efficiency, we’re a family you can rely on.

Fuelling Better For The Long Haul

Our business was founded on one principle: fuelling better for our customers. Better service. Better terms. Better price management…the list goes on. We’re led by the same family values that formed our beginnings, and, to us, you’re not just a number, you’re our priority. Sure, without us, you could fuel anywhere, but with The Fuel Store you’re going places. We fuel better for the long haul. Keep on moving.

Follow Our Journey


Opened our first office at 3 Temple Row West. Found our feet as a fuel card reseller


New office at Bank House for 43 people. Seeing good growth in customers and volume


Continued investment in people. Heavy focus on Customer Journey and business processes. Launched Advantage Card


Launch of Clean Air Partnership (CAP). Received Fleet Fuel Company of the Year Award. Began the build of our people focus


Resilient growth through Covid-19. Launch of FraudGuard. Business transformed with introduction of new departments


Brand refresh in responses to significant traction in the market place. Launch of Esso Card and Telematics. First digital product brought to market – Fuel AI.


Grow our digital offering by building on our customer portal. Move to 14th floor to house 100 people. Launch of the FuelGenie card and energy brokerage

Jamie Bridgen

Founder & CEO

Jamie’s background is Mechanical Engineering, which before founding The Fuel Store saw him design valves and actuators for naval submarines and battleships, the precision and detail is a part of everything he sets out to accomplish. He would admit that outside of work his precision can be a problem when his wife Mehma, our Co-Founder, feels he is applying this to day trips with their daughters.

Mehma Bridgen

Founder & CCO

Mehma has been immersed in psychology from very early on, having specialised in Clinical Psychology to her various roles within the police force, she is passionate about connecting with people and bringing a solution focused approach to our clients. She is also trained in project management and has openly said she can be a bit obsessed with running everything like a project, including her husband Jamie.

Mehma is a busy mum, enjoys walks and the outdoors and is a lover of the crisp autumn months.

Stephen Olanipekun

Head of Sales & Retention

In my role as the Head of Sales and Retention at the Fuel Store, I am dedicated to driving sales growth and ensuring our customers’ satisfaction and loyalty. Leading a team of talented professionals, I strategise sales initiatives and foster strong relationships with our valued clientele.

Key Skill Set:

My skill set encompasses sales management, customer relationship management, team leadership, and business development.

Activities & Hobbies:

Outside of work, I find joy in various activities. I have a passion for sports and fitness, drawing inspiration from my experience playing football at a competitive level. I’m also committed to personal growth and continuously seek knowledge through books, podcasts, and online resources. Above all, watching my twin girls grow brings me immense fulfilment and reminds me of the importance of cherishing precious moments with loved ones.

Clare Edmonds

Finance Manager

I am responsible for the finance department covering mainly Credit and Risk ensuring we are supporting our sales team whilst still keeping our business safe, accounts payable ensuring all of our customers are invoiced and our suppliers are paid, some would say most importantly payroll!

Key Skill Set:

A love for numbers, resilient, killer personality!

Activities & Hobbies:

I’m fairly good at Beat Saber, the geek in me loves a bit of excel learning/practice, I also love criminal psychology.

Craig Kemp

Customer Operations Manager

Deliver the customer strategy leading the industry on service and growing our product and project portfolio.

Key Skill Set:

Customer journey, Influencing change, Customer Satisfaction, leadership.

Activities & Hobbies: